Factor 75 Final Logo
Mood Board based on research & original branding
Finalized Brand Board used for all branding and advertising
Persona 1
Persona 2
Factor 75 - Rebrand
Rebranded food service company, Factor 75, for Art 331 at WKU. Project included research of current brand, services and target audience (persona). Mood board was created based on the original branding and target. Logo sketches, redesign, and brand board were used to define the organization's branding.
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